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Social Data in Action: Case studies from the US to China

  • Razorfish Inc. 375 Hudson Street New York, NY, 10014 United States (map)

Our next meet up will be on Tuesday, February 11th, at Razorfish. With a welcome from Ali Skodol, an Associate Director in Social Media at Razorfish, we will have three presentations:

Facebook: Tyler Hellinge, Agency Development Lead at Facebook, Using data to inform the campaign of the future: Plan – Execute – Measure and how Facebook is thinking about those three stages in relation to the FB offering. Tyler will share some recent research they have done.

Gnip: Randy AlmondDirector of Marketing - An overview on the global nature of social data and the different ways that it's being used around the world.

Soshio: Michael SmithProduct Manager & Marketing - China has over 600 million users on social media today and they are creating a huge amount of data. In this presentation, we will look at who the major Chinese social networks are, the kind of data that is available and discuss some of the challenges data analysts face when dealing with Chinese social media content. 

This will take place in the atrium at Razorfish. It's important that when your RSVP you provide your first and last name for security.